Tiktok Christmas 2024 Olympics. Tiktok (which launched in 2016) has seen unprecedented increases in content under “#olympics,” with 1.2 million videos posted under the hashtag so far. Culture writer mel woods and cbc sports senior contributor morgan campbell look at how we’re watching the 2024 paris olympics, and how it’s changing the games.

Olympians are turning to tiktok and instagram to monetize their fame, with 2024 marking a shift in how athletes like megan kalmoe and sarah robles earn income. 12 olympians to watch on tiktok during the paris 2024 games.